In your practice, just as in life, you’ll see and experience an incredible amount of personalities – some easier to deal with than others. Part of running a successful practice is knowing how to work with every personality type you encounter.
In 2019, it seems that people have subscriptions to everything. When they shop, they go to Costco or use their Amazon Prime membership. When they eat, they prepare a meal kit that was shipped to them by a Blue Apron or HelloFresh. When they want entertainment, they watch movies or television from Netflix or Hulu.
The idea of opening a medical and wellness spa was first set in motion as we started to feel the effects of aging. We knew there were others who were experiencing these same feelings so we envisioned a business would that would affordably help people stay healthy and serve as a solution to problems they couldn’t solve on their own.
For a medical aesthetic practice to best serve its patients and maintain a viable business, it needs to understand the ways in which it may be compromising patient safety or otherwise violating the law. Therefore, if your practice has not undergone a thorough risk assessment recently, there is no time like the present.
As the premier multispecialty venue for medical professionals looking to expand their aesthetic abilities, The Aesthetic Show (TAS) has firmly established itself as a progressive, first-in-class educational program covering the most cutting edge aesthetic procedures, techniques, products and technologies.
We’ve worked with more than a thousand physicians in the aesthetic industry over the past decade, and it has become very clear that there are three key areas of strategy required for growth and profit: finance, operations and marketing.
As we enter a new year, now is the time for all of us, even thriving aesthetic practices, to reflect on the highs and lows of 2018 and determine what changes can be made to improve in 2019.
Sharing practice videos and patient photos in the office and online can be a vital marketing tool for aesthetic physicians. However, you need to ensure conformity with the regulations set down in the Health Insurance Portability and Accountability Act of 1996 (HIPAA), which were designed to protect the privacy and security of certain health information.
As a perennial highlight of The Aesthetic ShowTM (TAS), the Certified Aesthetic Consultant (CAC) Fast Track Program is the only current and continuously updated certification program in the medical aesthetic industry. This highly-structured and interactive daylong educational course delivers the most comprehensive information and guidacne on running a successful practice in today's highly competitive market.