Gone are the days when middle-age and older patients dominated demand for aesthetic procedures. Today’s thriving aesthetic practices are multigenerational. And, thanks to social media and other influences, aesthetic industry revenue is driven by the desires of millennials and even younger patients wanting to not only tweak their looks, but also prevent visible aging.
Minimally Invasive Surgery
It’s one thing to have great skills as an aesthetic clinician, but practice management expertise is imperative to turning those skills into financial benefits. Understanding this critical need, The Aesthetic Show 2019, taking place July 11 – 14 at the Wynn Las Vegas, is making practice management a priority, offering a menu of course opportunities for attendees throughout the entire four-day event.
Every year for the past 15 years, the Vegas Cosmetic Surgery (VCS) meeting, taking place June 5 – 8, 2019, at the Bellagio in Las Vegas, Nev., brings together physicians from multiple disciplines with leading educators in the fields of facial plastic surgery, plastic surgery, dermatology and oculoplastic surgery.
The secret to making sexual aesthetics a successful part of any cosmetic practice is focusing on patient individuality, according to Kimberly Evans, M.D., an OB/GYN at the Sugar Land Medical Spa in Sugar Land, Texas.
Sponsored Even with the proliferation of new technologies and treatments, the laser is still a frontline provider of outcomes. Among them, the SP Dynamis Pro™ dual-wavelength laser system from Fotona (based in the U.S. and Europe) remains a standout with two wavelengths (1064 nm Nd:YAG and 2940 nm Er:YAG) and unique modes of delivery. With these features, physicians can count on the platform to provide traditional therapies in difficult-to-treat areas, as well as novel applications such as hair regrowth.
Sponsored Non-invasive vaginal therapy involves the nonsurgical treatment of vaginal indications using different energy-based modalities, most commonly lasers (CO2 or Erbium) or radiofrequency (RF)-based systems.
Sponsored Picosecond lasers have been introduced as a breakthrough technology in the aesthetic and dermatologic fields, touting many reported advantages over other systems. However, many physicians still ask: “Is the picosecond laser really better than the nanosecond laser in real-world applications?” While not everyone may agree, I use a picosecond system called PICOCARE from Wontech, Ltd., Co. (Daejeon, South Korea), and, based on my experience with both a nanosecond laser and a picosecond laser, my answer to this question is “yes”.
While energy-based aesthetic devices are constantly evolving and improving to satisfy consumer demand for nonsurgical therapies, not all patients are able to take advantage of what seems to be the ever-expanding menu of technological advancements. Patients with darker skin types request the same energy-based solutions everyone else does, but not all of these treatments suit all Fitzpatrick skin types. Therefore, it is up to the physician to choose – and use – technology wisely.
In medical aesthetics, transdermal devices, or penetration enhancers, that use microneedles, rollers, dermoelectroporation and other novel modalities offer practitioners an efficient and minimally invasive technique to penetrate the skin barrier. But while practitioners have eagerly embraced these products and devices, few therapeutic or regulatory standards exist.
Based on attendee demand, The Aesthetic Show 2019 will offer a new, Advanced Laser Techniques and Applications symposium as part of its pre-show program on Thursday, July 11, at the Wynn Resort in Las Vegas.