You are in a tough situation when promoting your cosmetic services to prospective patients. Since they can’t necessarily see, touch or feel the quality of your work, you need to be creative when promoting your skills and expertise.
Dermatologists and plastic surgeons tell us that the first week in January is the busiest time of year for aesthetic procedures. Just as the first week of the year notoriously draws crowds to the gym, doctors' waiting rooms are packed with people making good on their New Years' resolutions. Aesthetic procedures — even common ones like fillers or Botox — are major considerations, and we asked doctors to weigh in on why "get Botox" is a more common resolution than you might think.
Did you know that according to U.S. News, approximately 80% of New Year’s resolutions fail by the second week of February? That’s pretty staggering, right?
At one time or another, you have most likely found yourself worried or thinking about potential malpractice liability. As I counsel all of my clients, you would be wise to take proper steps to protect against it, and this article outlines a few strategies for doing so.
How would you like to have a smooth-running practice with the best staff supporting your vision while you stay busy and profitable delivering the best results possible to your patients.
Thanks to the internet, most patients come to see a doctor with a basic knowledge of what a procedure entails, but there is a lot of misinformation out there too. Every day that a surgeon is educating and guiding a patient, he or she is also spending time dispelling myths that they hear day in and day out from one patient to another. Here, top plastic surgeons share the ones that they wish they’d never have to hear again.
How cool is this: the Massachusetts General Hospital (MGH) laboratory that invented cryolipolisis or "Coolsculpting," a popular non-surgical method for reducing fat under the skin, is developing a new form of the technology that can selectively reduce fat almost anywhere in the body using a safe, injectable ice solution or "slurry."
Your website is one of the most important platforms you can have for your business. Consumers are more likely to find you online before they find you anywhere else. Therefore, your website needs to make a great impression and ensure potential patients that you have the solutions to correct or manage their concerns.
The natural evolution of microneedling as a primary tool in dermatologic and energy-based applications is based on its unique physical attributes. Historically, microneedling was performed as a standalone treatment for scarring or texture irregularities using plain needles that were stamped, rolled or mechanically inserted at hundreds of perforations per second.
Dallas-based dermatologist Adean Kingston, MD, always knew that she wanted an advanced degree, but her path in higher education wasn’t always clear until she first considered and began to pursue other options. She thought about getting a PhD in Economics, or a combined degree in law and medicine, or perhaps an MD/PhD degree.